What do they do with my RDFa?

Talks

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Event details

Date:: 15 September 2010, 00:00–00:00 Coordinated Universal Time
Location:: Berlin, Germany
Speakers:: Klaus Birkenbihl
Website:: W3C-Tag

Slides

Can embedded data boost the success of a Web Site. Is there:

better ranking in search results?
better relation between searches and results (generating a higher conversion rate)?
more links to the page (including its data)?
unexpected reuse of the page (or its data)?

Today there is quite some noise about how to embed data into a web site. Yahoo, Facebook, Newsweek, O'Reilley, the US White House, Google, ... make more and more use of or have announced support for RDFa, W3C's Standard for including data in Web Sites. The talk will look at some examples of how data on Web pages is used by some of the big players.