Web accessibility has business benefits:
- Legal & General Group - doubled visitor numbers, cut maintenance costs by two thirds, increased natural search traffic by 50%
- Tesco - £35 thousand GBP to build website, £13 million GBP per year in resultant revenue
- CNET - 30% increase in traffic from Google after CNET started providing transcripts
Source: Web Accessibility Business Case by W3C Web Accessibility Initiative (WAI)