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16:55:02 <Ian> Meeting: Merchant Adoption Strategy
16:55:04 <Ian> Chair: IAn
16:55:07 <Ian> Chair: Ian
16:55:20 <Ian> Agenda: https://lists.w3.org/Archives/Public/public-payments-strategy/2017Feb/0003.html
16:56:25 <adamR> regrets+
16:56:47 <Ian> present+
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17:03:01 <Ian> present+ Koalie
17:03:04 <Ian> present+ Rouslan
17:03:07 <Ian> present+ zkoch
17:03:36 <Ian> present+ Molly
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17:03:54 <koalie> present+ Coralie
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17:04:01 <Ian> agenda+ Identity
17:04:06 <Ian> present- Koalie
17:04:12 <Molly> Molly has joined #wpwg
17:04:13 <Ian> agenda+ Dev resources
17:04:16 <Ian> zakim, take up item 1
17:04:16 <Zakim> agendum 1. "Identity" taken up [from Ian]
17:04:58 <Ian> zkoch: Having various discussions and there seems to be support for an open checkout identity
17:05:33 <Ian> ...still need more time to make internal progress
17:06:15 <Ian> IJ: What can we do to help?
17:06:41 <Ian> zkoch: It would be helpful to hear from others that they would be available to advocate for an open web checkout
17:06:56 <Ian> molly: I will check
17:07:17 <koalie> IJ: Had a chat with Adam yesterday
17:08:30 <adamR> zkoch: I have a query in to our head of marketing
17:09:20 <Ian> IJ: Time frame zach?
17:09:22 <Ian> zkoch: next call
17:11:03 <Ian> IJ: Ken, how does it look from the Amex side to drive an identity for open web checkout?
17:14:40 <Ian> Andrew: The identity effort resonates for me
17:14:55 <Ian> ..having some branding will help merchants
17:15:05 <Ian> ...they may be familiar with w3c but not payment request API
17:15:21 <zkoch> I like that!
17:15:28 <Ian> Ken: We'd be interested in supporting a proposal from zach that improves participation of all the different parties
17:15:35 <Ian> ..there's definitely good well
17:15:43 <zkoch> s/well/will
17:16:07 <rouslan> present+
17:16:08 <Ian> Ken: It would be helpful to build out a matrix that helps different merchants understand how they will participate
17:16:11 <Ian> present+ Andrew
17:16:13 <Ian> present+ Ken
17:16:16 <Ian> zakim, how's here?
17:16:16 <Zakim> I don't understand your question, Ian.
17:16:20 <Ian> zakim, who's here?
17:16:20 <Zakim> Present: Ian, Rouslan, zkoch, Molly, Coralie, Andrew, Ken
17:16:22 <Zakim> On IRC I see Molly, rouslan, koalie, zkoch, RRSAgent, Zakim, adamR, dlehn, davidillsley_, canton_, pea13, AdrianHB, emschwartz, oyiptong, nicktr, adrianba, JakeA, Dongwoo,
17:16:22 <Zakim> ... slightlyoff, mkwst, manu, dlongley, Ian, ShaneM, hober, schuki, trackbot
17:16:53 <Ian> Ken: What I haven't seen is some sort of matrix that outlines the different types of merchants out there; what would appeal to them about w3c specs, and how those specs will help them.
17:17:04 <Ian> ...I don't think that there is a one-size fits all approach here
17:18:15 <Ian> IJ: Would it be useful to hear from larger WG next week on this?
17:18:16 <Ian> zkoch: Yes
17:18:38 <Ian> q?
17:19:12 <zkoch> New open web proposal: “Zach Pay” -> I shall present at the f2f
17:19:55 <Ian> zakim, close this item
17:19:55 <Zakim> agendum 1 closed
17:19:56 <Zakim> I see 1 item remaining on the agenda:
17:19:56 <Zakim> 2. Dev resources [from Ian]
17:20:00 <Ian> zakim, take up item 2
17:20:00 <Zakim> agendum 2. "Dev resources" taken up [from Ian]
17:20:12 <Ian> https://github.com/w3c/payment-request-info
17:21:54 <Ian> IJ: Where to start/ Who will take assignments?
17:22:22 <Ian> Ken: when the charter was written, I am assuming that the merchant role in adopting the PR API was balanced against other roles in the ecosystem
17:24:45 <Ian> IJ: We did not have an outreach plan at charter time.
17:24:54 <Ian> Ken: One approach is to start with pilots, or showcase examples
17:25:08 <Ian> ...these are used to bolster the business case and advocate for greater adoption
17:25:24 <Ian> ...identify the incentives (both carrots and sticks)
17:26:03 <Ian> ...if we don't have demos right now that are public, we should look at creating some
17:26:41 <Ian> ...from an Amex perspective, a high-level swath would be: (1) pilot project in four regions (e.g., N.A., S.A., EMEA, Asia-Pacific)
17:26:46 <Ian> ...we could find some high-profile partners
17:27:11 <Ian> ...and if those are favorable, use those to drive additional adoption
17:27:49 <Molly> I'm sorry everyone, I have to run!
17:28:33 <Ian> IJ: could Amex take the lead on such a project?
17:28:48 <Ian> Ken: We would like to support the effort.
17:29:46 <Ian> ...an effort should have both technical and business components
17:31:09 <Ian> ...I mean the business component as directed toward the merchant
17:31:24 <zkoch> :)
17:31:32 <Ian> ...understanding pain points
17:31:39 <Ian> ...big obstacle I've found is how to communicate it
17:32:01 <Ian> ...it seems like w3c work requires a lot of pictures
17:32:35 <zkoch> Unfortunately I have to head out to make next meeting… This is interesting. Would like to continue at our next chat
17:32:53 <Ian> Topic: next meeting?
17:33:11 <Ian> Proposed 24 Feb at 8am PT
17:33:18 <Ian> (an hour earlier than usual)
17:34:06 <Ian> Andrew: Agree with some of the challenges Ken cited, and articulating the story for the merchant
17:34:15 <Ian> https://github.com/w3c/payment-request-info/blob/master/README.md
17:34:19 <Ian> ...we'd like to continue to help
17:34:29 <Ian> --
17:34:30 <Ian> Code examples
17:34:30 <Ian> User experience patterns
17:34:30 <Ian> Answers to common questions
17:34:30 <Ian> Implementation status
17:34:31 <Ian> Branding guidance
17:34:32 <Ian> Value proposition
17:34:34 <Ian> ---
17:37:29 <Ian> Andrew: For generating new stuff, I need to check internally
17:42:04 <Ian> Ken: I could see doing some trial runs (e.g., a few slides) and then testing them
17:42:28 <Ian> ...people want simple, illustrated
17:42:39 <Ian> ...questions like "how does this work with big merchants who already have a checkout button"
17:42:57 <Ian> ...or "if merchants already have checkout buttons by contract, how does this work"?
17:43:37 <Ian> Andrew: I have heard similar questions to the ones Ken has raised
17:43:50 <Ian> ...and also agree that different sized merchants have different questions
17:43:56 <Ian> ...also have questions about promotions are applied.
17:45:17 <Ian> PROPOSED: Gather questions (and draft answers) from merchants (or senior managements)
17:45:40 <Ian> ACTION: Ken to gather some questions from merchants/others
17:45:40 <trackbot> Error finding 'Ken'. You can review and register nicknames at <http://www.w3.org/Payments/WG/track/users>.
17:45:49 <Ian> ACTION: Andrew to gather some questions from merhcants/others
17:45:49 <trackbot> Created ACTION-51 - Gather some questions from merhcants/others [on Andrew Paliga - due 2017-02-17].
17:46:05 <Ian> IJ: Any other questions or thoughts?
17:46:17 <Ian> https://github.com/w3c/webpayments/wiki/Adoption2017
17:47:34 <koalie> thanks all, bye!
17:47:36 <Ian> RRSAgent, make minutes
17:47:36 <RRSAgent> I have made the request to generate http://www.w3.org/2017/02/10-wpwg-minutes.html Ian
17:47:44 <Ian> RRSAgent, set logs public
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