Fast Forward
- Are content providers still scared of cannibalizing their traditional
revenue streams?
- Yes, but the focus has shifted to Music, Movies, etc.
- Meanwhile, “The Web”has evolved
- Ubiquitous in peoples’lives –people who have computers
- People less say “I am going to use the Web” but say “I’ll check it on Amazon” or “I’ll look it up on Wikipedia” or “I Googledit.”
- Proliferation of user-generated content –blogging, podcasting